How guests earn points
New guests get 100 bonus points when they join your VIP mailing list or place their first order. After that, guests earn 10 points for every $1 spent, rising to 11, 12, and 13 points per $1 once their lifetime points pass 1,000, 4,000, and 10,000. This rate is set automatically and can't be adjusted.
Points are based on the order subtotal after any discount, rounded to the nearest dollar. Delivery fees, tax, and tip don't earn points. For example, a $30 subtotal with a $10 coupon earns 200 points. Catering orders don't earn points.
⚠️ Points expire 6 months after they're earned. When a guest redeems, the oldest points are used first.
Earning points in-store (Owner POS)
Guests can also earn points when they pay in-store on the Owner POS. At checkout, the guest enters their phone number on the customer-facing tablet (or taps I don't want my points). Points from that purchase are added to their account, and they get a text to download your app to manage them.
Where guests redeem points
Guests can redeem points in three places:
In your restaurant's mobile app, when ordering online
On your online ordering website, when ordering online
In-store at the Owner POS, on the customer-facing tablet at checkout
⚠️ Items priced above $30 aren't redeemable by default. To make one redeemable, open the item in your Menu section and choose a value under Points to Redeem.
How default point values are set
When your menu syncs or you add an item, Owner sets a redemption value automatically, at about 10x the item's price. So a guest spends roughly 10x an item's price to earn enough points to redeem it for free. Items with a required priced option (like a Build Your Own bowl) use their lowest orderable price.
Turn the loyalty program on
In your Owner Dashboard, go to Settings, then Brand settings, then Details.
Under Features, turn on Rewards.
Change the points needed to redeem an item
You can change this anywhere you edit your menu, in the Menu section of your Owner Dashboard, the Owner app, or your Owner POS or tablet.
Open the item you want to change.
Under Points to Redeem, pick a value, or mark the item not redeemable.
You can make any item non-redeemable here, but you can't limit redemption to certain days. The loyalty program runs every day you're open.
⚠️ If you change an item's price, its redemption value doesn't update automatically. Adjust it manually if you want it to match.
See and manage your rewards ladder
Go to Marketing, then Loyalty in your Owner Dashboard. This page shows how your rewards program is performing and lets you manage your whole rewards ladder in one place.
How many guests are enrolled, your redemption rate, and how much revenue your rewards program brings in.
Your rewards ladder: every redeemable item and how many points it costs. Move an item to a different tier, add several items to a tier at once, or remove an item from the ladder.
Your top redeemed items, so you can see what guests actually redeem.
✅ Use this page instead of editing items one by one in your menu when you want to update several items at once.
Import an existing loyalty program
If you already run a loyalty program, we can bring your guests' balances over. Send us your guest list with phone numbers and point totals, and our team will upload them to your Owner loyalty program.
⚠️ Owner's loyalty program doesn't sync with external systems.